Getting Started in Internet Marketing is a comprehensive guide designed to provide the novice marketer with a solid foundation-level understanding of many of the most common internet marketing options available to him or her. While it may, at times, touch on more complex options and strategies, this guide is meant to be easy to follow and understand so that the aspiring internet marketer can easily grasp the concepts presented.
This guide is broken down into a few key sections – an intro to internet marketing, monetization strategies, traffic generation, and common business strategies for new online marketers. There are, of course, a few other section in there as well that are just as important. An understanding of each section is critical for the new internet marketer because a lack of understanding in any area is really a gaping hole in what needs to be a solid foundation if you expect to become a successful marketer online.
While this guide won’t touch on every IM opportunity or program available (it isn’t meant to), by the time you finish reading it, you should have a solid understanding of most of the common IM opportunities that are available to you as a beginner. You should also understand how to choose the best strategy that fits your goals and how to go about implementing those strategies.
Table of Contents
- Understanding Internet Marketing
- How to Make Money Online
- Driving Traffic
- Understanding the Buying Cycle
- Common Business Models
- A Word About "Passive Income"
- Business Models Compared
- Glossary of Terms
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